David Thériault - Marketing, E-Marketing, Web » New

Caffeine mermaid

David Thériault — Thu, 20 Jan 2011 00:57:11 +0000

Fun fact: Founded in 1971 in Seattle, Starbucks is the world’s leading coffee retailer with more than 16,000 stores in 50 countries and sadly – euh – my worst addiction!

Another fun fact: They just rethink their logo! Personally, i love it! It actually was about time! First, they cut down the printing process to 1 color, what is more environmental friendly! Secondly, less = more. After 40 years in the market, it’s obvious that the consumer will still recognize the iconic green of the company. Maybe taking off the name is a little bit drastic but, like always, i’m sur people will get use to it pretty quickly!

It’s not like they really had the choice anyway…Nevertheless, we are far from the GAP disaster so i say – good job Starbucks!

Freshly Kontained

David Thériault — Sat, 04 Dec 2010 03:58:09 +0000

Just made a real big clean-up in my Kontain account. You can now see most of the “showable” works i have done during my collegial studies! Videos, prints, animations, websites and lot more! Souvenirs, souvenirs! Hope you enjoy this flow of awesomeness! My Kontain right here!

Crazy life

David Thériault — Fri, 30 Jul 2010 02:23:55 +0000

Yeah, i know. I’m such a bad blogger! First, happy New year! 2010 is going to be a pretty busy year! I am planning to pass the entire summer in Ottawa, for my english! As an apologize, here’s what all my weeks look like since January! And I have a new phone, because yes, i lost my old one. Sight. Ps: Yes, my keyboard is pretty dirty. Need to work on this!

A love story

David Thériault — Sat, 15 May 2010 20:55:48 +0000

Here’s a short and really great movie about Google’s life. This story starts with one common goal: “To organize the world’s information and make it universally accessible and useful”. Does Google still following its motto after all those years? I would say yes! They did a lot more than this actually. Produce by Nick Scott and Google Creative Hub. Click here to watch the video!

Wind next week?

David Thériault — Wed, 17 Mar 2010 22:50:33 +0000

Globalive could launch a new mobile wireless company really soon and by soon, i mean like next week. Toronto and Calgary are the two first lucky cities who have been choosed by Globalive to start spreading the news. The CRTC said that this move should give consumers more choice as other new players are entering the market. True! Actually, 3 new companies are supposed to make their way through the market (Wind mobile, DAVE Wireless and Public Mobile), 4 if we think about Vidéotron who’s landing in Québec pretty soon too. Clean Sheet is already making print and web advertisements about the spirit and the dreams of this new mobile entity who’s going to be called “Wind“. No prices or informations about the plans, but we already know they are not going to sell Apple’s iPhones. We heard that the RIM’s Blackberry is going to be part of the familly. Wind said they will play hard on low price, by not charging to customers system access or 911 fees by example. Bell doesn’t seems to be quite happy by the news (Bell still seems to struggle with itself to stay in the race) and rumors said that Rogers already make an offer to buy Globalive new baby, a move immediately refused by the CRTC. A new Koodo/Fido is on his way or the 3 giants, Rogers, Bell and Telus should really be scared? We should know lot more about Wind’s marketing plan next week. Until there, stay tuned and visit their blog for more details!

Chrome OS

David Thériault — Thu, 04 Feb 2010 05:12:26 +0000

If we learned on thursday that Google had already signed agreements with various manufacturers to distribute its operating system OS Chrome, other industry members do not seem convinced by the demonstration. Several aspects of the system have been singled out, particularly the fact it is only a web browser without improved ability to install native applications and, by the same way, exclusively reserved for mini laptops. True that this OS is not really what all users were dreaming about 6 or 7 month earlier but we all know Google. And what if Google Chrome OS was only the peak of the iceberg!